The industrial tablet PC manufacturing industry is in a downward trend again, with reports of "wage arrears" and "collapses" one after another, leading to the saying that "China's manufacturing industry is in a cold winter", and traditional industries bear the brunt. However, in such a cold wave, there are still a number of trend-setters in the traditional industry. When the industry is in recession, a series of effective transformation methods have been used to maintain stable performance and even achieve growth. When the industry as a whole is regressing, Standing on your feet is progress. Below, let's take a look at the transformation methods that can gain a firm foothold in traditional industries.
1. Anbrase ansanm pou chalè
Nan sezon fredi a frèt, chofaj gwoup se yon mwayen trè efikas pou ivèrn. An 2015, te gen anpil ekspozisyon ki gen rapò ak endistri -, ekspozisyon ak somè endistri yo, e anpil nouvo alyans endistri yo te etabli, tout nan objektif chofaj gwoup. Gwoup chofaj, ke yo rele tou efè grap, atravè etablisman grap endistriyèl yo, reyalize pèfòmans efikas nan manm endistri yo. An reyalite, kit se yon endistri k ap parèt oswa yon endistri tradisyonèl, yo ap fè efò pou etabli alyans endistriyèl. Seksyon sa a sèlman yon ti tan prezante endistri tradisyonèl yo.
Gade nan sitiyasyon an nan endistri twal la ak òdinatè tablèt endistriyèl, dapre estatistik, soti nan janvye jiska septanm, pwofi total endistri fabrikasyon an te 3,693.44 milya dola Yuan, yon ogmantasyon de 4.1 pousan. Pwofi endistri twal ogmante pa 7.8 pousan, siyifikativman pi wo pase mwayèn.
Pran soulye a ak endistri rad kòm yon egzanp, pa ajiste estrikti nan pwodwi, ranfòse jesyon entèn, ak kenbe yon gwoup pou chofaj, endistri a soulye nan Suzhou, Anhui te reyalize kwasans kont tandans nan. Soti nan janvye jiska mwa Out, vil soulye Suzhou reyalize yon valè total pwodiksyon endistriyèl nan apeprè 3.35 milya dola Yuan, yon ane -sou-ane ogmantasyon nan 14.3 pousan; reyalize yon valè endistriyèl ajoute sou 880 milyon dola Yuan, yon ane -sou-anne ogmantasyon de 13 pousan; envestisman byen fiks ranpli 2.854 milya dola Yuan; 100 milyon yuan, yon ane -sou-anne ogmantasyon de 10.26 pousan.
Sa a se jis yon egzanp pou reyalize kwasans pèfòmans atravè chofaj gwoup. Nan sezon fredi sa a frèt, konpayi sa yo ki te pran plon pou reyalize chofaj gwoup yo te reyalize kwasans pèfòmans kont tandans lan. Se konsa, ki lòt endistri yo konpayi yo ka reyalize kwasans nan fason sa a? Jwenn repons kesyon sa a mande non sèlman planifikasyon gouvènman lokal, men tou yon konsansis nan endistri a.
2. Koperasyon travèse-fontyè a
Travèse-fwontyè a se yon move mo nan dènye ane yo, ak divès kalite koperasyon trans-fwontyè parèt youn apre lòt. Pou transfòmasyon nan fabrikasyon tradisyonèl yo, koperasyon kwa-fontyè se yon bon metòd. Anpil fwa, antrepriz yo ka reyalize bon rezilta atravè koperasyon trans--fwontyè ak pataje resous mache yo. Koperasyon travèse-fwontyè yo pafwa itilize kòm yon gwoup pou chofe. Nan grap endistriyèl yo, ka gen objè koperasyon trans--fwontyè nan mache ekstèn li yo. Pi souvan, koperasyon trans--fontyè sitou egziste ant de inite pwodiksyon nan diferan endistri oswa endistri.
Here, take the cross-border cooperation between the home appliance industry and e-commerce as an example. In the first three quarters of 2015, Gree Electric's operating income declined due to factors such as market weakness and air-conditioning inventory digestion. After entering the fourth quarter, in order to make up for the lost performance in the first three quarters, Gree made great efforts to first hold large-scale factory direct sales activities across the country, and then set a total sales of over 250 million yuan on Tmall on the "Double Eleven" day. It is through the cross-border cooperation of "Internet plus " that Gree easily achieved good sales results.
Anplis Gree Electric Appliances, ka koperasyon kwa-fontyè ant konpayi aparèy kay tradisyonèl yo ak konpayi Entènèt yo enkli Midea ak Xiaomi, Suning ak Ali, ak LeTV ak TCL.
Endistri soulye ak rad se yon ka evidan pou reyalize kwasans pèfòmans atravè entènèt la. Yo rapòte ke Li Ning, yon soulye entelijan vann atravè modèl Xiaomi, te vann 6,000 pè lavant sou entènèt nan 4 èdtan, yon reyalizasyon privilégié.
In fact, with the further development of "Internet plus ", cross-border cooperation between traditional enterprises will become more convenient and urgent. On the one hand, traditional industries are actively moving towards the Internet, and traditional enterprises have cooperated with Internet companies to transform into the Internet field; On the one hand, Internet companies are accelerating their forays into traditional industries.
3. Layout divèsifye
Diversified layout is an important means to deal with market instability. In the current cold winter of manufacturing, diversifying the market, diversifying products, and diversifying the industrial chain can make enterprises more stable in the market. All eggs in one basket".
In traditional industries, there are some cases of achieving performance growth by extending the industrial chain. For example, Baoshan Iron and Steel Co., Ltd. ("Baosteel Co., Ltd.") in the steel industry is the largest and most modern steel conglomerate in China. The current predicament of the steel industry is overcapacity, high cost and low efficiency. In order to solve this dilemma, Baosteel has built its own procurement e-commerce platform, which can provide online information, capital, and logistics "three-stream" whole-process services. 10 million tons. "Baosteel hopes to establish a system above the system, standing at the height of the industry, to open up the boundaries between upstream suppliers and downstream user systems. When the steel industry is in the overall downturn, Baosteel's diversified layout is undoubtedly an effective transformation. method.
Eksperyans ki pi wo a nan Baosteel gen lonbraj la nan entegrasyon vètikal, ki ka di yo dwe yon layout divèsifye nan chèn endistriyèl la. Anplis entegrasyon vètikal, divèsifye layout ka fèt tou nan yon direksyon ki nan entegrasyon orizontal, oswa menm dirèk kwa - layout fwontyè nouvo endistri yo.
For example, in the electronics industry, according to The Wall Street Journal, Foxconn, the world's largest electronics manufacturer, will cooperate with American medical equipment manufacturers to enter the Chinese medical market. The profit margin of medical equipment foundry business is as high as 23 percent -25 percent , much higher than the 4 percent -7 percent of consumer electronics products. Driven by China's rapidly growing health demand, Foxconn's health business revenue in 2020 is expected to increase from US20 million (approximately RMB 120 million) in 2014 to US200 million (approximately RMB 1.2 billion). In this way, Foxconn is equivalent to opening up an emerging market alone.
Anplis manifakti antrepriz, founisè chanèl ekipman fabrikasyon yo tou fè fas ak chwa divèsifye. Ajan yon pwodwi oswa plizyè pwodwi. Marge nan pwofi nan chak mak pwodwi ak estabilite nan mache ki te fòme pa pwopòsyon nan chak mak te vin yon dwe pou anpil administratè. Fè fas ak reflechi sou pwoblèm.
4. Jesyon inovasyon
Inovasyon jesyon se yon aspè enpòtan nan ogmante pwodiksyon ak efikasite nan antrepriz. Anpil -konpayi ki dire lontan nan mond lan te reyalize pwogrè san rete nan pèfòmans atravè inovasyon jesyon, epi yo te fòme anpil modèl jesyon ki vo aprann nan men lòt konpayi. Pèfòmans nan pòv nan anpil konpayi yo, anplis de mache ekstèn paresseux, se akòz twòp friksyon entèn ak depans jesyon twòp. Atravè inovasyon jesyon, diminye depans jesyon nesesè ak ekonomize resous pwodiksyon, amelyorasyon pèfòmans ka souvan reyalize nan yon sèten peryòd tan.
Yo nan lòd yo reyalize kwasans lan nan pèfòmans nan endistri fabrikasyon an, nan adisyon a inovasyon teknolojik, yon aspè ki pi enpòtan se pote soti nan inovasyon jesyon. Nan 2015, kèk konpayi reyalize bon rezilta nan pèfòmans atravè inovasyon jesyon.
Haier's "Innovation Platform" is a good attempt at management innovation. Haier is developing itself into an entrepreneurial platform serving hundreds of "small and micro enterprises". In the process, Haier cut its full-time workforce from more than 80,000 to just 60,000, including 10,000 mid-level workers.
From 2005 to 2015, Haier achieved performance growth for ten consecutive years, and made great contributions to management innovation. Going deep into Haier's manufacturing system, the introduction of a large number of intelligent and automated equipment, the informatization interconnection of supply chain, manufacturing, logistics and distribution systems, and the construction of interactive platforms with users, RD resources, and supplier resources are all cost-intensive. It will be the foundation to support Haier's future intelligent manufacturing.
Se transfòmasyon nan endistri tradisyonèl yo jeneralman te pote soti nan kat aspè sa yo, men pou yon antrepriz sèl, pwoblèm yo fè fas ak administratè yo pral pi espesifik. Nan 2015, endistri manifakti a te rankontre yon sezon fredi frèt. Nan 2016, ka endistri manifakti a kase glas la ak konbyen tan sezon fredi a frèt nan endistri manifakti a pral dire? Èske tout mache nan lavi nan manifakti pare pou sezon fredi?
In 2015, China's manufacturing industry went down again, "wage arrears" and "collapse" have been reported in succession, and then there is a saying that "China's manufacturing industry is a cold winter", and the traditional industry bears the brunt. However, in such a cold wave, there are still a number of trend-setters in the traditional industry. When the industry is in recession, a series of effective transformation methods have been used to maintain stable performance and even achieve growth. When the industry as a whole is regressing, Standing on your feet is progress. Below, let's take a look at the transformation methods that can gain a firm foothold in traditional industries.
1. Anbrase ansanm pou chalè
Nan sezon fredi a frèt, chofaj gwoup se yon mwayen trè efikas pou ivèrn. An 2015, te gen anpil ekspozisyon ki gen rapò ak endistri -, ekspozisyon ak somè endistri yo, e anpil nouvo alyans endistri yo te etabli, tout nan objektif chofaj gwoup. Gwoup chofaj, ke yo rele tou efè grap, atravè etablisman grap endistriyèl yo, reyalize pèfòmans efikas nan manm endistri yo. An reyalite, kit se yon endistri k ap parèt oswa yon endistri tradisyonèl, yo ap fè efò pou etabli alyans endistriyèl. Seksyon sa a sèlman yon ti tan prezante endistri tradisyonèl yo.
Gade nan sitiyasyon an nan endistri twal la, dapre estatistik, soti nan janvye jiska septanm, pwofi total endistri manifakti a te 3,693.44 milya dola Yuan, yon ogmantasyon de 4.1 pousan. Pwofi endistri twal ogmante pa 7.8 pousan, siyifikativman pi wo pase mwayèn.
Pran soulye a ak endistri rad kòm yon egzanp, pa ajiste estrikti nan pwodwi, ranfòse jesyon entèn, ak kenbe yon gwoup pou chofaj, endistri a soulye nan Suzhou, Anhui te reyalize kwasans kont tandans nan. Soti nan janvye jiska mwa Out, vil soulye Suzhou reyalize yon valè total pwodiksyon endistriyèl nan apeprè 3.35 milya dola Yuan, yon ane -sou-ane ogmantasyon nan 14.3 pousan; reyalize yon valè endistriyèl ajoute sou 880 milyon dola Yuan, yon ane -sou-anne ogmantasyon de 13 pousan; envestisman byen fiks ranpli 2.854 milya dola Yuan; 100 milyon yuan, yon ane -sou-anne ogmantasyon de 10.26 pousan.
Sa a se jis yon egzanp pou reyalize kwasans pèfòmans atravè chofaj gwoup. Nan sezon fredi sa a frèt, konpayi sa yo ki te pran plon pou reyalize chofaj gwoup yo te reyalize kwasans pèfòmans kont tandans lan. Se konsa, ki lòt endistri yo konpayi yo ka reyalize kwasans nan fason sa a? Jwenn repons kesyon sa a mande non sèlman planifikasyon gouvènman lokal, men tou yon konsansis nan endistri a.
2. Koperasyon travèse-fontyè a
Travèse-fwontyè a se yon move mo nan dènye ane yo, ak divès kalite koperasyon trans-fwontyè parèt youn apre lòt. Pou transfòmasyon nan fabrikasyon tradisyonèl yo, koperasyon kwa-fontyè se yon bon metòd. Anpil fwa, antrepriz yo ka reyalize bon rezilta atravè koperasyon trans--fwontyè ak pataje resous mache yo. Koperasyon travèse-fwontyè yo pafwa itilize kòm yon gwoup pou chofe. Nan grap endistriyèl yo, ka gen objè koperasyon trans--fwontyè nan mache ekstèn li yo. Pi souvan, koperasyon trans--fontyè sitou egziste ant de inite pwodiksyon nan diferan endistri oswa endistri.
Here, take the cross-border cooperation between the home appliance industry and e-commerce as an example. In the first three quarters of 2015, Gree Electric's operating income declined due to factors such as market weakness and air-conditioning inventory digestion. After entering the fourth quarter, in order to make up for the lost performance in the first three quarters, Gree made great efforts to first hold large-scale factory direct sales activities across the country, and then set a total sales of over 250 million yuan on Tmall on the "Double Eleven" day. It is through the cross-border cooperation of "Internet plus " that Gree easily achieved good sales results.
Anplis Gree Electric Appliances, ka koperasyon kwa-fontyè ant konpayi aparèy kay tradisyonèl yo ak konpayi Entènèt yo enkli Midea ak Xiaomi, Suning ak Ali, ak LeTV ak TCL.
Endistri soulye ak rad se yon ka evidan pou reyalize kwasans pèfòmans atravè entènèt la. Yo rapòte ke Li Ning, yon soulye entelijan vann atravè modèl Xiaomi, te vann 6,000 pè lavant sou entènèt nan 4 èdtan, yon reyalizasyon privilégié.
In fact, with the further development of "Internet plus ", cross-border cooperation between traditional enterprises will become more convenient and urgent. On the one hand, traditional industries are actively moving towards the Internet, and traditional enterprises have cooperated with Internet companies to transform into the Internet field; On the one hand, Internet companies are accelerating their forays into traditional industries.
